In this 30-minute Content Strategy Discussion, you will be asked to outline your approach to developing a content strategy, including identifying your target audience, content goals, and channels. You will also discuss how you perform content audits, identify gaps in existing content, and align your content strategy with broader marketing or business objectives. Be prepared to share examples of content strategies you've developed and implemented, including the results, and explain how you measure content success and adapt your strategy based on performance metrics. The interviewer will be looking for structured thinking, strategic alignment, and your ability to adapt content to business goals, as well as your experience with cross-functional collaboration and working with marketing or sales teams.

Content Strategy Discussion

Discuss a content strategy plan