In this 20-minute Social Media Strategy interview, you will be asked to outline a growth campaign strategy for a brand, product, or service on social media, discussing how you target specific audiences, choose the right platforms, and develop content that drives engagement. You will also be expected to explain how you measure success, including the KPIs and metrics you use, and how you adapt your strategy based on analytics. Be prepared to share examples of previous social media campaigns you've managed and the results you achieved, as well as your approach to paid media versus organic growth strategies. The interviewer will be looking for creativity, data-driven decision-making, and a strategic approach to platform use, so be sure to discuss trends and how you stay updated on social media algorithms.

Social Media Strategy

Outline a growth campaign strategy