In this 30-minute Brand Identity Interview, you will be asked to outline your approach to developing a brand identity, specifically focusing on a recent project where you created or evolved a brand identity. You will discuss the process you followed, from research to final design, including brand values, tone, and visual elements, and how you ensured consistency across multiple touchpoints. You will also be asked to share examples of how your design impacted the brand's perception or business outcomes, and how you handled client feedback. The interviewer will be looking for your creativity, strategic thinking, and ability to align design with business and customer needs, as well as your ability to articulate brand vision and ensure consistency.

Brand Identity Interview

Outline a brand identity project